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Design Clinic, MSME

Objectives of the scheme 

Design Clinic Scheme for Design Expertise to MSME manufacturing sector.

·  To create a sustainable design eco system for the MSME sector through continuous learning and  skill development Bring the industrial design           fraternity closer to the MSME Sector .

·  Develop an institutional base for the industry’s design requirement.

·   Increase the awareness of the value of design and establish design learning in the MSME 

·   Increase the competitiveness of local products and services through design.

Salient Features 

·  Applicability of project funding is to an individual MSME or a group of MSMEs coming together. 

·  A Design Company/ Academic Institutions will visit the unit and scrutinize all designs relevant fields & will suggest next steps to be taken. 

·  Project Proposal to be prepared and to be submitted to Design Clinic Centre for  consideration. 

·  Mobilization and co-ordination workshop for MSME officials. Seminar / Workshops (including need assessment survey). 

·  Promotional Activities such as Orientation programme for stake holders, Study on Global Practices & Design Clinic Programme of other countries and          National Level Workshop, etc. 

·  Implemented through National Institute of Design (DIPP Institution).

2.Brief major activities taken under the scheme the scheme is divided in two major parts:

1.Design Awareness- Seminars & Workshop Design Seminars:   One day seminar covering design related topics to sensitize MSME’s about the usage  of design in various facets of their industry. (GOI contribution Rs. 60,000/- per programme). 

Design Workshop 

• Total time allocated for each workshop is 3 - 5 days. 
• One day will be spent in visiting Cluster & understanding issues concerned with cluster. Thereafter there will be training on design clinic solution delivered by an expert or a group of experts in an interactive manner. (GOI contribution Rs. 3.75 lakh per programme). 

ii. Design Projects – Professional Design Projects & Students Design Projects 

Professional Design: 

To facilitate MSMEs to develop new Design strategies and or design related products and services through project interventions and consultancy. (GoI contribution @ 75% for micro, 60% for SMEs for the project range Rs. 15 lakh to Rs. 40 lakh.) 

           Students Design Projects: 

          Students in the final year under UG/PG programmes from institutions recognized by design  clinic centre are eligible under this  activities for the project work                  done for respective MSMEs. (GOI contribution @ 75% for the project cost of Rs. 2 lakh

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